Tag Archive | Women in Business

Toronto Women’s Expo 2014: Presenting Forbes Riley April 11, 2014 Luncheon!

Forbes-flyer1Join Us For a Luncheon with Forbes Riley,
Celebrity Entrepreneur, TV Personality and
America’s Most Innovative Fitness Expert

Fri. April 11, 2014 from 11am – 2pm


April 11, 2014 at Delta Toronto Airport West
(For early registration discount, USE YOUR PROMO CODE: WWNTBWS)

Register Now (Early Bird Only $47)

Forbes Riley is one of today’s most accomplished entrepreneurs, a highly sought-after spokesperson, motivational key-note speaker and life coach to celebrities and CEOs. She has helped millions take positive action in their own lives by sharing her passion for and unshakeable belief in the impact a healthy lifestyle can make in your life.

Having been literally laughed off the show similar to The Shark Talk, Forbes re-mortgaged her house and went “all in”, promoting the product that she fell in love with. Long story short, she ended up selling over $2 Billion (with a “B”) worth of product primarily through TV infomercials.

E! has produced a TV special profiling each of these hot new products and their talented creators, filmed Got Rich Quick: Outrageous Fortunes. Forbes, crowned “America’s Fitness Innovator,” is passionate about finding unique ways for people to get and stay healthy through food and exercise. She’s known worldwide for starring in the feature film about raw food, Super Charge Me!

Please join Forbes Riley and dozens of other success-focused female entrepreneurs and professionals for a luncheon on Friday, April 11, 2014 at Delta Toronto Airport West from 11am – 2pm

Register Now (Early Bird Only $47)

P.S.: Remember to bring a lot of business cards. If there is a venue to make great business connections, this is going to be the one.

P.P.S.: Forbes Riley is also speaking the next day, Saturday, April 12 at Business Wealth Summit 

( A $297 Value! USE YOUR PROMO CODE: WWNTBWS and the Business Wealth Summit event is COMPLIMENTARY (No-fee) to you!


I Hereby Pronounce You Business Owner and Entrepreneur!

How long did it take you to fully commit to being an entrepreneur?  Did you take one giant leap, or did it take ten tiny ones before you were able to dedicate all of your efforts to your business?

I went through many steps to get to where I am today.  I started my business before I got pregnant.  I wanted something to do on the side.  I worked on it through maternity leave and afterwards, worked in my career and my business at the same time.  I obviously couldn’t manage both, so I left my great paying regular full time job for a part time job so that ‘just in case’ something went wrong I would have something to fall back on.

It wasn’t until I fully committed to entrepreneurship that doors really started to open and opportunities presented themselves.  There was always a reason to not do something because I wasn’t 100% committed to the business.  Now that I am, things are flourishing. 

I came across a quote recently that really made a lot of sense to me.  I’m not usually one for long quotes, but this one rings true for entrepreneurship.

“Until one is committed, there is hesitancy, the chance to draw back, always ineffectiveness. Concerning all acts of initiative and creation, there is one elementary truth the ignorance of which kills countless ideas and splendid plans: that the moment one definitely commits oneself, then providence moves too. All sorts of things occur to help one that would never otherwise have occurred. A whole stream of events issues from the decision, raising in one’s favor all manner of unforeseen incidents, meetings and material assistance which no man could have dreamed would have come his way. Whatever you can do or dream you can, begin it. Boldness has genius, power and magic in it. Begin it now. ”  ~ Goethe ~

I had to read it two or three times to really let it sink in. If you’re going to expend only half your energy in starting your business, then you’re not fully committed and you’re only going to get half the results.

It’s scary to fully commit.  It took me a while to make the full leap.  I wish I could have fully committed sooner as I know I would have seen the results sooner and I’d be a year ahead of where I am now.   But everything happens for a reason and I needed the security and I needed to build my confidence that I was making the right decision for myself and my family.

We are our worst critic.  We fill our heads with self-doubt and believe things that are really not true.  That little voice in our head that makes us hesitate and draw back so that we can’t let ourselves succeed can be deafening.

This quote isn’t just applicable to starting a business, but to any new idea or opportunity that presents itself.

What project are you waiting to start because you aren’t sure of the outcome?  There are no guarantees in life, or business.  Only calculated risks.  Do your homework to make sure risks are minimal and then take the leap.  Otherwise, you’ll only ever be where you are.


The preceding is a guest post from Sandra Eamor, Business Optimization Consultant at Seamor Consulting. This is a post from the YRSBiz Blogging Circle.  The York Region Small Business Club helps small businesses in York Region connect online and in York Region.  Their goal is to provide free or low-cost opportunities for local businesses to connect and engage with each other and ultimately to help small businesses succeed. 

Rotman Initiative for Women in Business Expert Speakers Series proudly presents “Beauty Pays: Why Attractive People are More Successful”

The Rotman Initiative for Women in Business Expert Speakers Series proudly presents Daniel Hamermesh, Prof. Sue Killam Professor in the Foundations of Economics at the University of Texas at Austin; Professor of Labor Economics, Maastricht University (Netherlands).

Topic: “Beauty Pays: Why Attractive People are More Successful”

SYNOPSIS: Prof. Hamermesh will discuss how beauty pays off in jobs, in dating and marriage, and in borrowing, and why. He will highlight the differences in the payoffs by gender, and examines whether these effects reflect discrimination or differences in productivity. He will consider whether bad looks should be a protected category in the job market, and offers suggestions to help the “looks-challenged” succeed.

Date: Monday, April 2, 2012

Time: 5:00pm to 6:00pm (Discussion and Q&A)

Place: Fleck Atrium (ground floor), Rotman School of Management, University of Toronto, 105 St. George Street, Toronto (ON)

Fee: $49 plus HST per person (includes the session and 1 copy of the book ‘Beauty Pays: Why Attractive People are More Successful’)

To Register: Click Here
Further Details: www.rotman.utoronto.ca/events 

Cancellation Policy:

Cancellations received in writing prior to 5:00 pm on March 29 will receive a refund less a $10.00 administration fee per person. If we do not receive written notice of your cancellation, you will be charged the full amount for this session. Substitutions are always welcome.
Questions: jennifer.dietrich@rotman.utoronto.ca or call 416-946-7555

Speaker Biography: 
Daniel Hamermesh earned his B.A. from the University of Chicago (1965) and a Ph.D. from Yale (1969). He taught from 1969-73 at Princeton, from 1973-93 at Michigan State, and has held visiting professorships at universities in the United States, Europe, Australia and Asia. He is a Fellow of the Econometric Society, a research associate of the National Bureau of Economic Research, and was President of the Society of Labor Economists in 2000-01. He authored Labor Demand, The Economics of Work and Pay, and a wide array of articles in labor economics in the leading general and specialized economics journals. His research concentrates on labor demand, time use, social insurance programs (particularly unemployment insurance) and unusual applications of labor economics (to suicide, sleep and beauty). He is widely quoted in the major print media and has appeared on such national television programs as Good Morning, America, and PBS Evening News Hour.



Are you a reluctant Entrepreneur?

“Entrepreneurship is the pursuit of opportunity without regard to resources currently controlled.” ~Howard Stevenson~ 


This is a note for ‘reluctant’ Entrepreneurs!

To become a successful Entrepreneur, it is important to first establish what it means to be one. Most people erroneously believe that Entrepreneurship is limited to simply creating great and marketable inventions or running profitable businesses ventures.

You can be an employee with a regular 9-5 job and still be an ‘entrepreneur’. You can be in professional services and be an entrepreneur. Entrepreneurship is LESS about a one-off or meteoric success but more about your attitude and mindset.

It is about how you monetize your skills and talents, your ability to see what isn’t visible to other people, a knack for creating comparative advantages and an ability to lead the curve.

Most significantly, entrepreneurship is reflected in your approach to problem-solving and risk-taking. (Note that entrepreneurs do not necessarily take bigger risks than others, rather, they have a deeper understanding of the ‘risk-reward’ relationship and manage it effectively with better creative and monetary payoffs and/or outcomes).

Entrepreneurship is a consistent and persistent process that is more about the journey and the commitment to creating better solutions without the constraints of resources.

As Howard Stevenson puts it: ” Entrepreneurship is the pursuit of opportunity without regard to resources currently controlled.”

‘Reluctant’ Entrepreneurship’ is a growing trend, especially in this period of economic recession. It is also a more common feature among ‘womEntrepreneurs’, this is because women are affected by so many other factors which make their career growth path in the labour force non linear. Some examples of such factors are: Maternity leave, unexpected job loss and downsizing, taking time off to care for elderly parents (sandwich generation), growing desire towards socially responsible businesses etc.

So ladies, if you are not quite certain whether you are a reluctant entrepreneur, here are some pointers to give you better clarity:

1. You always seem to have great business ideas and concepts but lack the resources, discipline and focus to follow through on them and if you do follow through you make unrealistic financial projections.

2. You are thoroughly dissatisfied with your current job but you are caught in a familiar dilemma: to settle for a steady stream of income/security or dive into uncertain waters, pursuing a creative and fulfilling path with zero guarantee of success, monetary or otherwise!

3. You are skilled at providing valuable solutions and solving problems for friends, family and colleagues but you are still very uncomfortable with the concept of monetizing your skills.

4. You are certifiably unemployable; constantly attending events and networking, always seeking and open to new opportunities, diligently researching the viability of different products and services. However, you haven’t quite found real sustainable success with the ‘one’.

5. The only reason that you’re even considering entrepreneurship is due to a downturn in the economy and the fact that your chances of re-entering the labour market is almost non existent. You hope to be in business temporarily until you find work again.

6. You grew up in an environment where success was defined as being a professional-Doctor, lawyer, engineer, architect, accountant etc and so you succumbed to family and societal pressure, went through decades of schooling, earned multiple degree(s), got the 9-5 gig but always felt unfulfilled because you failed to act on those seemingly ‘unpractical ideas’ you’ve nurtured and refined over the years…..

If you identified with at least 2 of these points listed above, you’re most likely a reluctant entrepreneur!

So now that we’ve established that, lets share some tips and strategies on how to take some simple, practical yet effective steps and help you get off the fence,  ‘own’ your entrepreneurial calling, ignite those dormant ‘passion’ business genes to dissolve your sense of reluctance and finally get you to be on the path of sustainable success.

Here are some simple steps to address the 6 points above:

1. Pick one of your business ideas, do your market research, test it, develop it, focus on it and run with it!

2. Work hard at your day job and work harder on your passion and/or idea. Continue doing both until the income from the latter surpasses the former or at least until your business becomes sustainable. Understand and use the different dimensions of time. Learn to leverage your resources (time, money, energy and networks).

3. Engage the services of a ‘life and business coach’ and turn your skills and passion into a money maker! (Tip: your local chamber or small business resource centre  most likely offers this service for free). Whenever possible, learn to also pay for critical services or solutions that will take you to the next level. Begin to view money as a medium used to exchange values.

4. Network meaningfully with purpose and keep engaging/building up your prospect list while you decide on the product or service offering for your business. Position yourself as a resource person; offer value and proffer solutions to challenges for free and then learn how to monetize your skills by understanding your true worth.

5. Focus less on ‘why’ you are an entrepreneur and more on the ‘how’ to be a successful one. A focus on ‘HOW’ will lead to solutions, resources and collaboration/joint ventures. Take disciplined, consistent and focused ACTIONS. Have an accountability system and measure your results.

6. Surround yourself with successful entrepreneurs. If you can, find a mentor. Remember that they may cut across many different fields-business, arts, e-commerce, social media, education, medicine, education, not-for-profit, sports, religion etc You reflect the attitude and actions of those around you. Model excellent behaviour in others. Understand the different business models in your industry and choose the right one to build your business upon. Think of what you want your legacy to be and let that be your yardstick to stay focused and committed.

Entrepreneurship requires sustained passion and commitment, especially during tough periods of growth in your business. You cannot have the success you desire if you are ‘reluctant’ about your pursuit. You cannot be lukewarm in your approach by sitting on the fence, you need to get off the toxic fence and choose one side of the entrepreneurial divide; to be or not to be! You have to BE a success to be a success. In the words of the Nike slogan: Just do it! And do it with everything you have, for as long as it takes. No half-measures allowed! Remember that whatever you focus on, EXPANDS! So focus! focus! focus! Welcome to success.


Remember, you are not ordinary, you are divinely unique.

You are WOW (Wonderful One-of-a-kind Woman)!

w(H)olistically Yours,

© Whole Woman Network


The preceding is a guest post from Juliet Ume, MBA –Wealth Management Consultant & Life-Coach at Whole Woman Network. Juliet is an avid Life Connoisseur and a passionate advocate of WomEntrepreneurship, Leadership, Investment & Financial Literacy for women. Her mission is simply to engage women, regardless of their levels of income,  to return to ‘wholeness’ and live Healthier, Sexier, Wealthier Lives using Faith-Based, Scientific and Common-Sense principles! Follow her on Twitter: @wholewomaninc, @julietumeinc